YouTube Cancels Pewdiepie's Show, Removes Him From Premium Advertising

By Patricia Hernandez on at

A month after YouTube’s biggest star uploaded a video containing the phrase “Death To All Jews,” the service that once hosted that very content is distancing itself a bit from Felix Kjellberg.

Variety reports that YouTube has cancelled the second season of Scare Pewdiepie, the premium $10-a-month show that sought to scare Kjellberg IRL in elaborate, video-game inspired ways. Additionally, YouTube will also remove Pewdiepie from “Google Preferred,” which is an advertising service for “brand-safe” content (which Pewdiepie is most certainly not, even discounting the nazi jokes.) Taken together, both of these repercussions will have some kind of effect on Pewdiepie’s actual income.

YouTube’s decision follows the news that Maker Studios, a division of Disney, also cut ties with Kjellberg over videos with anti-semetic jokes. The most infamous video had Kjellberg paying a pair of men to hold up a sign that said “Death To All Jews,” though he has been known to reference Hitler and Nazis in plenty of other videos as well.

Scare Pewdiepie season two was announced last year as a collaboration between the executive producers of The Walking Dead, as well as Maker Studios—the latter which might explain the sudden cancellation.

For his part, Kjellberg has said that he didn’t intend his ongoing nazi references to support anti-semitism. “I was trying to show how crazy the modern world is, specifically some of the services available online,” Kjellberg wrote on Tumblr. “I picked something that seemed absurd to me—That people on Fiverr would say anything for 5 dollars.”