Here's a cool way to reward the most dedicated of the dedicated. Sony has evidently sent out codes to players who've earned a Platinum trophy in Bloodborne - ie, those who've conquered every single challenge in the game's Trophy list.
Players who've made the cut have been sent an email. Several have been sharing them on Twitter:
Just got a free Bloodborne PS4 theme for getting the platinum trophy like 6 months ago. Pretty cool pic.twitter.com/GWhQl019vl
— Kazuhira (@DiamondDogKaz) September 25, 2015
— Rob Scatigno (@Scatigno1) September 25, 2015
As anyone who's ever played Bloodborne (or most From Software games) can attest, Platinuming Bloodborne is one hell of a challenge, so this is richly deserved. And it sets a cool precedent, rewarding those who care about a game the most with something that only they can have.
UPDATE: Right now it appears this reward is for European players only, as clarified by Sony Worldwide Studios boss Shuhei Yoshida.